Tuesday, July 21, 2009

From Zero to Techmeme in 24 Hours

We lived through an amazing experience last week. We launched a new client, Aloqa, at VentureBeat's MobileBeat conference and spent the week prior socializing the news with bloggers and social networks. On Thursday the Aloqa launch news hit and by Friday morning Aloqa's story was already on Techmeme as one of the most linked-to stories on the web (thanks, Ingrid). All the big boys -- TechCrunch, ReadWriteWeb, GigaOM, etc. -- picked up the announcement as did hundreds of others. From zero to Techmeme in less than 24 hours... talk about a rocket ride!

Oh, and we did very well in the 'traditional' press coverage also.

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